Owning a Hashtag. Like, really owning it.
yes, you can make a hashtag, but when is it yours?
When we talk about current events, we typically tee our stories up with what's happening "online", "on social media", "in the Twitterverse", etc. However, when it comes to hashtags, specifically those that fuel a social movement, there is almost always a name behind the tag doesn't receive the exposure to match.
With interviews from April Reign (creator of #OscarsSoWhite), Sam White (influencer - @SamWhiteout) and Roman Fischman (tech attorney - @thelegalist), listeners are given an understanding of both ownership and erasure as it relates to the social media landscape.
Partner in crime
Afia Boakye, Strategist